Alcohol Intoxication and Gender Norm in Willingness to Compete

Jianxin Wang, Shuwen Li & Daniel Houser
How does alcohol intoxication impact the perception of social norms? To investigate this, we randomly assign alcohol and placebo beverages to subjects in the lab, and then elicit their empirical and normative expectations of males’ and females’ willingness to compete. While in another study we found that alcohol intoxication, by removing gender norm, reduces gender gap in willingness to compete, this study can help to address the question of whether alcohol intoxication affects perception of...
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