ARTE: French-German Experiments in Crossing the Borders

Anna Wiehl
This contribution is aimed at discussing different current policies of convergence as well as questioning whether these exploit the opportunities of digital media to their full potential, especially with regard to transmedia storytelling, interactivity, participation and networking. Taking the portfolio of the ‘European Culture Channel’ ARTE as an example, I draw a sketch of existing and emerging industrial strategies as well as of new formats and user practices. In the second part of the article,...
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