Sports spectatorship theories and spectator views of the LPGA golf product.

Debbie. Lagacé
The focus of this study was on determining which reasons for attending a golf event influenced spectator's decisions to attend the LPGA DuMaurier Classic 'major' golf event as well as to determine what, if any, sport spectatorship theories could be used to explain golf spectatorship. A questionnaire comprised of a demographic section and 27 attendance reasons was completed by 957 spectators using the spectator intercept method. It was predicted that Entertainment theories would best explain...
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