Social Networking: Product or Process and What Shade of Grey?

Julia Gelfand & Anthony Lin
Social networking debuted in 1997 and is now an established and common method of communication and is increasingly related to and supportive of academic publishing, scholarship and generating new information. Some of the most mature and popular sites are Facebook, Bebo, Twitter, Linked-In and Plaxo plus many more specialized examples. As many professional societies and individuals choose to develop a presence on social networking sites (SNSs), the utility of them has become more valuable and...
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