Leveraging Business Model Components as Drivers of Business Model Portfolios

Wolfgang Sachsenhofer
Purpose: The paper develops a systematic overview of business model portfolios and links it to the diversification literature. It conceptualizes the firm as consisting of multiple, different business models, with the purpose of advancing the structural, organizational and strategic understanding of business models and corporations. Design: The research design is an in-depth case study focusing on a large European incumbent firm in the automotive industry, secondary data is supported with primary sources. Findings: Despite its...
This data repository is not currently reporting usage information. For information on how your repository can submit usage information, please see our documentation.